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    The great potential of partnership marketing stems from its capacity to boost market share. It also increases customer retention...

    Read the full story >

    A formal partner management strategy is absent in more than 39% of enterprises. Many who have attempted to put partnership...

    Read the full story >

    November 21, 2024

    From my perspective, maximising and measuring loyalty programme ROI is absolutely critical for enterprise organisations looking...

    Read the full story >

    November 14, 2024

    In this article, I'll share my perspective on crafting an effective loyalty programme business case, from highlighting core...

    Read the full story >

    In this blog, we will explore 21 innovative referral programme ideas tailored for B2C brands. These ideas show how these...

    Read the full story >

    November 7, 2024

    In this comprehensive analysis, I’m cutting through the complexity of the cost of loyalty programmes, from initial setup through...

    Read the full story >

    With everyone scrolling and swiping, traditional advertising techniques can feel ineffective in the digital age. That's where a...

    Read the full story >

    October 31, 2024

    By and large, the majority of enterprise businesses I speak to understand how loyalty programmes transform customer relationships...

    Read the full story >

    The great potential of partnership marketing stems from its capacity to boost market share. It also increases customer retention...

    Read the full story >

    A formal partner management strategy is absent in more than 39% of enterprises. Many who have attempted to put partnership...

    Read the full story >

    November 21, 2024

    From my perspective, maximising and measuring loyalty programme ROI is absolutely critical for enterprise organisations looking...

    Read the full story >

    November 14, 2024

    In this article, I'll share my perspective on crafting an effective loyalty programme business case, from highlighting core...

    Read the full story >

    In this blog, we will explore 21 innovative referral programme ideas tailored for B2C brands. These ideas show how these...

    Read the full story >

    November 7, 2024

    In this comprehensive analysis, I’m cutting through the complexity of the cost of loyalty programmes, from initial setup through...

    Read the full story >

    With everyone scrolling and swiping, traditional advertising techniques can feel ineffective in the digital age. That's where a...

    Read the full story >

    October 31, 2024

    By and large, the majority of enterprise businesses I speak to understand how loyalty programmes transform customer relationships...

    Read the full story >

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